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Optimize your CRM with Facebook

In the current digital environment, the optimization of the CRM (customer relations management) is crucial for the competitiveness of companies. Facebook, the most used social network in the world, has many opportunities to improve CRM and acquire qualified prospects. This article examines effective methods to use Facebook…
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Photo Lead funnel

Definition of B2B lead generation

The generation of B2B leads is a strategic process aimed at identifying and attracting companies or decision -makers potentially interested in the products or services of an organization. This is essential for the commercial development of companies operating in the inter -company sector. The B2B lead generation process…
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Photo Sales funnel

The best prospecting tools for professionals

Commercial prospecting is a crucial activity for companies aimed at expanding their customers. Professionals use various prospecting tools, in particular: 1. Professional social networks like LinkedIn, making it possible to identify and contact prospects. 2. Professional fairs, offering direct meetings opportunities with ...
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Emailing software

B2B lead generation KPIs

The generation of B2B leads is an essential process for companies seeking to increase their professional customers. Key performance indicators (KPI) are essential measurement tools to assess the effectiveness of B2B lead generation strategies. These KPIs allow companies to follow and analyze them ...
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Photo Facebook Ads

How to use the Facebook prospecting tool

The Facebook commercial prospecting tool is a marketing feature allowing companies to identify and attract new potential customers. This platform uses user demographic and behavioral data to precisely target relevant audiences. Companies can create personalized advertising campaigns, share suitable content and interact ...
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The advantages of the B2B commercial prospecting tool

The advantages of the B2B commercial prospecting tool

A B2B commercial prospecting tool is a software solution designed to facilitate the research and acquisition of new customers in the inter -company sector. These tools offer various features to optimize the prospecting process, in particular the identification and qualification of prospects, management of interactions, monitoring of opportunities, etc.
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Business development

Business development

Commercial prospecting B2B: To find customers effectively summary of the article What is commercial prospecting? (Sale, prospects ...) Commercial prospecting is an activity essential to the success and sustainability of a business. To identify commercial opportunities, the teams design and deploy a prospecting plan mobilizing different ...
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Leads generation - What is it?

Leads generation-What is it?

The generation of B2B leads, or business to business, is a strategic process aimed at identifying and attracting potential prospects within other companies. These prospects are entities or individuals who have demonstrated an interest in the products or services of a company. The main objective of the generation ...
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Telephone prospecting

Telephone prospecting

Telephone prospecting: How to optimize the performance of its prospecting campaigns by phone? Telephone prospecting is still widely used by companies to find new customers. Its main advantage is that it allows direct telephone contact with the prospect. However, decision -makers are more and more ...
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