
Comparison of key features
Discover the differences between Magileads and Lemlist.
Features | Magileads | Lemlist |
|---|---|---|
Lead generation | Real-time generation from LinkedIn. | No integrated database. |
Personalization of campaigns | Advanced personalization and AI integration. | Advanced personalization with AI. |
Multichannel automation | Automation via emails, LinkedIn, SMS and VMS. | Email and LinkedIn automation. |
CRM Integrations | Magileads CRM and seamless integration with various CRMs. | Integrations with HubSpot and Aircall. |
Performance Analysis | Highly detailed dashboards are available. | Focus on email deliverability. |
Free trial | 14-day free trial. | 14-day free trial. |
Cost per contact | Fixed cost of €0.13 per contact without option | Cost varies depending on the user. |
Ease of use | Learning curve for novices. | Intuitive and easy-to-use interface. |
Choosing the right automated prospecting tool can transform your sales performance. Between Magileads and Lemlist, two market leaders, how do you make an informed choice? The impact of these solutions goes far beyond simple automation. For example, AI-powered tools like these can increase B2B companies' market share 1.7 times faster by analyzing data and ranking prospects based on their conversion potential. A Magileads vs. Lemlist comparison is essential to identify the tool that best meets your needs.
Key points
Magileads offers a simple tool for automating multichannel prospecting. It's perfect for businesses that want to centralize everything.
Lemlist helps personalize campaigns. This allows you to send messages tailored to each prospect and get more responses.
With Magileads, use easy-to-use dashboards to view your results. You can also change your strategies quickly.
Lemlist improves email delivery and makes prospects more interested. This helps to communicate with them better.
Consider your needs and budget before making a choice. Magileads or Lemlist can help you succeed.
Magileads vs. Lemlist Comparison: Tool Overview
Magileads: An all-in-one solution for prospecting
Magileads stands out for its ability to offer a complete solution for automated, multi-user prospecting. You can generate lead databases in real time, import contacts from platforms like LinkedIn or Google Maps, and automate your multichannel campaigns via email, LinkedIn, SMS, and VMS. Users report a 40% reduction in sales cycle time and a 25% increase in conversion rate thanks to this tool.
Magileads' intuitive interface simplifies campaign management. It centralizes prospecting efforts, improving your team's efficiency. Campaigns are fully customizable, with warm-up management and daily limits . A case study in the FinTech sector showed a 12-point increase in NPS within six months thanks to customer data analysis. With Magileads, you also benefit from easy integration with CRM tools, optimizing team collaboration.
Magileads also offers a white label , ideal for agencies wishing to customize the tool for their clients.
Lemlist: The campaign personalization tool
Lemlist excels at personalizing prospecting campaigns. You can tailor your messages, visuals, and landing pages for each prospect thanks to its artificial intelligence. User testimonials, such as that of Maxence Garnier, indicate that Lemlist reduces prospecting time by two-thirds .
Lemlist centralizes your interactions across multiple channels, including email, LinkedIn, and phone calls. Its Lemwarm tool improves email deliverability, ensuring your messages reach inboxes. Michael Gonzalez, CRO at Mindee, emphasizes that Lemlist helps reduce costs while increasing team productivity.
Main objectives and positioning of the two tools
Magileads and Lemlist have distinct but complementary goals. Magileads aims to offer an all-in-one solution, ideal for businesses looking to automate and centralize their prospecting efforts. Lemlist, on the other hand, focuses on advanced campaign personalization, making it perfect for teams wanting to build deeper connections with their prospects.
Tool | Monthly Cost | Contacts Included | Total Annual Cost | Cost per Contact |
|---|---|---|---|---|
Magileads | 1000 | 1330€ | 0,13€ | |
Lusha | 99€ | 1000 | 1188€ | 0,12€ |
These two tools address different needs. If you're looking for a comprehensive and cost-effective solution, Magileads is a smart choice. For large-scale personalization, Lemlist offers features that can transform your campaigns.
Magileads vs. Lemlist Comparison: Key Features

Lead database and real-time generation
When you're looking to optimize your prospecting, the ability to generate leads in real time becomes essential. Magileads stands out with its unique real-time database generation You can import contacts directly from platforms like LinkedIn or Google Maps , or from your own lists, which it enriches with over 30 columns of information . This approach allows you to quickly identify the most qualified prospects for your business.
Lemlist, on the other hand, does not offer an integrated database. However, it excels at enriching existing leads through automation tools. You can centralize your interactions and track the history of each prospect.
Similar tools, such as Leadfeeder and Jumplead, demonstrate that real-time lead generation can transform your sales efforts. These tools identify the most relevant prospects, increasing your conversion rates. With Magileads , you benefit from a comprehensive solution for managing your leads from the moment they are identified, thanks in part to AI.
Customization of campaigns and visual elements
Personalization is key to capturing the attention of your prospects. Lemlist excels in this area. Thanks to its artificial intelligence, you can tailor your messages, visuals, and landing pages to each prospect. For example, users have seen a 22% increase in email sales by writing personalized subject lines.
Magileads also offers extensive personalization options through features like ABM, although its strength lies in multichannel automation. You can create campaigns that combine emails, phone calls, and LinkedIn interactions. This multichannel approach maximizes your conversion rates.
Studies show that emails with personalized subject lines have a 26% higher open rate. By using tools like Lemlist, you can leverage these statistics to improve your performance. Magileads, meanwhile, allows you to combine personalization and automation for a comprehensive strategy.
CRM integrations and other tools
Integration with CRM tools is crucial for centralizing your prospecting efforts. Magileads offers its CRM with seamless integration with various CRMs, making it easy to manage campaigns as a team. You can track your leads, analyze performance, and adjust your strategies in real time.
Lemlist also offers integrations with popular tools like HubSpot and Aircall. These integrations allow you to prospect without leaving your CRM, optimizing your workflow and saving time.
An intuitive dashboard , like Magileads', helps you track your leads and analyze your campaigns. Detailed behavioral statistics, such as open and click-through rates, allow you to identify what's working and adjust your actions accordingly.
Automation of multichannel sequences
Automating multichannel sequences is essential to maximizing your prospecting efforts. It allows you to combine multiple channels, such as email, LinkedIn, and phone calls, to reach your prospects more effectively. Magileads and Lemlist offer distinct approaches in this area.
With Magileads, you can create highly personalized multichannel campaigns that integrate email, calls, SMS, VMS, and LinkedIn interactions. This feature helps you maintain consistent communication with your prospects throughout their journey. For example, targeting an SME in the industrial sector using LinkedIn, email, and phone resulted in a 20% response rate and two qualified appointments. This type of strategy demonstrates how a multichannel approach can improve your results.
Lemlist, for its part, focuses on automating sequences while maintaining a high level of personalization. You can automate your emails, LinkedIn interactions, and even phone calls, all while tailoring each message to your prospects. Another scenario illustrates this effectiveness: approaching a major account in the tech sector via webinars, LinkedIn, and retargeted advertising led to three scheduled demonstrations for fifteen targeted participants. These results demonstrate the power of a well-orchestrated multichannel strategy.
By combining automation and personalization, these tools allow you to save time while increasing your conversion rates. This lets you focus on the most promising leads and optimize your sales efforts.
Performance analysis and optimization
Analyzing your campaign performance is crucial for identifying what works and adjusting your strategies. Magileads and Lemlist offer advanced tools to track your key performance indicators and optimize your actions.
Magileads provides detailed dashboards that allow you to track metrics such as open rates, click-through rates, and conversion rates. This data helps you understand your prospects' behavior and adjust your campaigns accordingly. For example, a dashboard might reveal that an email with a personalized subject line has a 26% higher open rate, encouraging you to adopt this practice.
Lemlist, for its part, offers similar tools but distinguishes itself by its focus on email deliverability. With its Lemwarm tool, you can improve your delivery rates and ensure your messages reach your prospects' inboxes. Metrics like CTR (click-through rate), CPC (cost per click), and CPA (cost per acquisition) are essential for evaluating the effectiveness of your campaigns. Here's an overview of the main metrics to track:
Indicator | Description |
|---|---|
CTR | Click-through rate |
CPC | Cost per click |
CVR | Conversion rate |
CPA | Cost per acquisition |
By using this data, you can identify weaknesses in your campaigns and improve them. For example, if your CPC is high, you can adjust your targeting or messaging to reduce costs. These tools allow you to transform your data into concrete actions, thus increasing your chances of success.
In summary, whether you choose Magileads or Lemlist, performance analysis and optimization are essential steps to maximizing your results. These tools provide you with the means to track your progress and continuously improve your campaigns.
Magileads vs. Lemlist Comparison: Advantages and Disadvantages
Strengths and limitations of Magileads
Magileads positions itself as an all-in-one solution for automated prospecting. Its strengths lie in its ability to centralize and automate sales efforts. Here are some key advantages:
Real-time database : Magileads allows you to generate leads directly from platforms like LinkedIn or Google Maps. This feature reduces the time spent searching for prospects.
Detailed dashboards : You can track metrics such as conversion rate or open rate, making it easier to optimize campaigns.
Seamless CRM integration : The platform integrates easily with tools like HubSpot, improving collaboration between teams.
Customizable solution white label version , ideal for agencies looking to adapt the tool to their image.
Improved deliverability : Warmup's tool optimizes your delivery rates, ensuring your emails reach inboxes.
However, like any tool, Magileads has certain limitations:
Learning curve : Novice users may require an adjustment period to master all the features.
A case study in the FinTech sector demonstrated Magileads' effectiveness. Integrating the tool resulted in a 12-point increase in Net Promoter Score (NPS) within six months, thanks to the analysis of customer feedback. According to Claude Singer, Magileads excels at extracting actionable insights in real time, where manual methods fail.
Strengths and limitations of Lemlist
Lemlist stands out for its campaign-personalization approach. Its strengths include:
Advanced personalization : Thanks to artificial intelligence, you can tailor your messages and visuals to each prospect. This feature improves response rates.
Multichannel automation : Lemlist centralizes interactions across multiple channels, such as emails, LinkedIn, and phone calls.
Improved deliverability : The lemwarm tool optimizes your delivery rates, ensuring your emails reach inboxes.
Ease of use : The intuitive interface makes it easy to create and track campaigns, even for small teams.
However, Lemlist also has some limitations:
Lack of integrated database : Unlike Magileads, Lemlist does not offer real-time lead generation. You must import your own contacts.
Cost for small businesses : Advanced feature options can represent a significant investment for startups or SMEs.
Lemlist excels at highly personalized campaigns. For example, users have seen a 22% increase in email sales by personalizing subject lines. This approach, combined with automation, maximizes conversion rates while reducing prospecting time.
In summary, Magileads and Lemlist address different needs. Magileads excels in automation and centralization, while Lemlist focuses on personalization and multichannel engagement. Comparing Magileads and Lemlist shows that the choice will depend on your priorities: overall efficiency or advanced personalization.
Magileads vs. Lemlist Comparison: Prices and Value for Money

Magileads Pricing Model
Magileads offers a transparent and competitive pricing model. At a monthly cost of €133 for 1,000 contacts, it offers a cost per contact of just €0.13. This price includes advanced features such as real-time lead generation, multichannel automation, and CRM integration. You also benefit from a 14-day free trial with no credit card required. This approach allows you to test the tool before committing.
Companies seeking a comprehensive and cost-effective solution often find Magileads well-suited to their needs. Unlike other tools such as Kaspr, which includes more contacts but at a higher cost , Magileads balances features and price to maximize your return on investment.
Lemlist Pricing Model
Lemlist adopts a pricing model focused on personalization and automation. Plans start at €99 per user per month, with features like multichannel sequence automation and the lemwarm tool to improve email deliverability. However, the cost can increase depending on the number of users and additional options selected.
For small businesses or startups, this model can represent a significant investment. However, large sales teams, which prioritize advanced personalization, often find that Lemlist justifies its cost through its results. For example, tools like Lusha, with a lower cost per contact, can be an alternative for companies with limited budgets.
Accessibility for different types of businesses
Both tools target diverse market segments. Magileads is suitable for companies seeking an all-in-one solution , particularly those looking to centralize their prospecting efforts. Its low cost per contact makes it accessible to both SMEs and large corporations.
Lemlist, with its focus on personalization, appeals to sales teams looking to build deeper connections with their prospects. However, its cost may limit its accessibility for smaller organizations.
Here are some key points to consider when assessing accessibility:
Precise segmentation : Magileads and Lemlist allow you to target specific groups using their CRM tools.
Dynamic personalization : Both solutions offer options to tailor your campaigns according to your customer segments.
Adaptability : Magileads is better suited to businesses seeking a cost-effective solution, while Lemlist excels for personalized campaigns.
Before making a choice, analyze your budget and objectives. A solution tailored to your specific needs will prevent unnecessary expenses and maximize your results.
Magileads vs. Lemlist Comparison: Specific Use Cases
Magileads for businesses seeking an integrated database
Magileads proves to be an ideal choice for businesses that want access to an integrated database and to automate their lead generation. You can generate leads in real time from platforms like LinkedIn or Google Maps. This feature significantly reduces the time spent searching for prospects.
A small business in the technology sector saw a 30% increase in its conversion rates by using multi-channel sequences via Magileads.
Another company reduced contact management time by 50% thanks to the automation offered by the platform.
These results demonstrate that Magileads can transform your prospecting efforts. You can also centralize your data and collaborate effectively with your team thanks to its CRM integrations. If you're looking for a comprehensive lead management solution, Magileads is an excellent choice.
Tip : Use Magileads' detailed dashboards to analyze your performance and adjust your campaigns in real time.
Lemlist for personalized campaigns
Lemlist excels at campaign personalization. You can tailor your messages, visuals, and landing pages to each prospect. This approach allows you to create deeper connections and increase your conversion rates.
Lemlist is especially useful for sales teams looking to stand out. For example, personalizing email subject lines can increase open rates by 26%. You can also automate your sequences while maintaining a high level of personalization.
If your goal is to capture the attention of your prospects with tailored messages, Lemlist is the tool you need.
Tip : Combine automation and personalization to maximize your results with Lemlist.
Scenarios where each tool excels
Each tool excels in specific contexts. Here are a few examples to help you choose:
Magileads : Ideal for businesses looking to share, automate, and centralize their prospecting efforts. Perfect for SMEs and large companies that want access to an integrated or dynamic database.
Lemlist : Suitable for sales teams that prioritize advanced personalization. Ideal for targeted campaigns and deep connections with prospects.
Depending on your needs, you can choose the tool that best suits your objectives. Magileads offers a comprehensive and cost-effective solution, while Lemlist focuses on personalized engagement.
Selection criteria between Magileads and Lemlist
Identify your specific prospecting needs
To choose between Magileads and Lemlist, start by identifying your specific prospecting needs. Clearly segmenting your prospects can help you better target your efforts. For example, group your prospects according to their industry or company size. This method will allow you to tailor your campaigns and increase your conversion rates.
Individual interviews with your prospects can also provide valuable insights. These conversations help you understand their expectations and personalize your approach. Finally, analyze your CRM data to identify past behaviors and anticipate your prospects' future needs.
Tip : If you're looking for a real-time lead generation solution, Magileads is an excellent choice. For advanced customization, Lemlist will better meet your needs.
Evaluate your budget and priorities
Budget plays a crucial role in choosing a prospecting tool. Here's a cost comparison to help you evaluate your options :
Tool | Monthly Cost | Contacts Included | Total Annual Cost | Cost per Contact |
|---|---|---|---|---|
Magileads | 133€ | 1000 | 1330€ | 0,13€ |
Kaspr | 645€ | 1500 | 7740€ | 1,29€ |
Lusha | 395€ | 1000 | 4740€ | 0,79€ |
Dropcontact | 69€ | 1500 | 828€ | 0,046€ |
Magileads offers excellent value for money, especially for businesses seeking a comprehensive solution. Lemlist, while more expensive, justifies its price with its advanced customization features.
Tip : Determine your priorities. If your goal is to reduce costs while automating your campaigns, Magileads is ideal. If you prioritize personalization, Lemlist is a wise investment.
Consider the necessary integrations
Integrations with your existing tools are essential for optimizing your workflow. Magileads offers seamless integration with various CRMs, making it easy to manage campaigns as a team. You can centralize your data and track your leads in real time.
Lemlist, for its part, integrates with popular tools like HubSpot and Aircall. These integrations allow you to prospect without leaving your CRM, thus improving the efficiency of your sales teams.
Note : If you already use a CRM like HubSpot, Lemlist or Magileads can easily integrate with your system. For an all-in-one solution with CRM integrations, Magileads is a more comprehensive option.
In summary, assess your needs, budget, and existing tools before making a choice. Magileads and Lemlist offer distinct advantages that address different priorities.
Adapt the choice to the size and type of company
The choice between Magileads and Lemlist depends heavily on the size and type of your business. Each tool offers specific advantages that are better suited to certain types of businesses.
Magileads: A solution for SMEs and large companies
Magileads is particularly well-suited to SMEs and large companies. If you manage a sales team with diverse needs, this tool allows you to centralize your prospecting efforts. Thanks to its integrated database and multi-channel automation features, you can manage a large volume of leads effortlessly.
Example : A medium-sized B2B company used Magileads to automate its multi-channel campaigns. Result: a 35% increase in qualified appointments within three months.
Large companies, often faced with complex processes, also benefit from Magileads' seamless CRM integrations. This allows you to synchronize your data and collaborate effectively across teams.
Lemlist: Ideal for startups and small teams
Lemlist is best suited for startups and small sales teams. If you're looking to build personalized relationships with your prospects, this tool excels at creating tailored campaigns. Its intuitive interface and advanced personalization features allow you to maximize the impact of every interaction.
Tip : Use Lemlist to personalize your emails with unique visuals. This can increase your open rates by up to 26%.
Small businesses, often limited in resources, appreciate Lemlist's ease of use. You can launch effective campaigns without requiring extensive technical expertise.
Which tool is right for your business?
Whether you're a small business or a large company , Magileads offers a complete solution for managing a large volume of prospects.
Startup or small team : Lemlist helps you stand out with ultra-personalized campaigns.
Depending on your size and objectives, choose the tool that best suits your needs. A thorough analysis of your priorities will allow you to maximize your results.
Still hesitating between Magileads and Lemlist? Here's a summary to help you decide:
Magileads : Ideal if you are looking for a complete solution with an integrated database and automated personalized multi-channel campaigns.
Lemlist : Perfect for personalized campaigns and deeper engagement with your prospects.
Recommendation : Take the time to assess your specific needs. Ask yourself some simple questions: Do you need an integrated database or advanced customization? Your choice will depend on your priorities and business objectives.
👉 Tip : Test both tools using their free trials to discover which one best suits your strategy.
Magileads vs. Lemlist FAQ
1. Magileads or Lemlist: which is best suited for a small business?
Magileads is a better fit if you're looking for a cost-effective, all-in-one solution . Lemlist, on the other hand, is ideal for highly personalized campaigns. Your choice will depend on your priorities: comprehensive automation or advanced personalization.
2. Can I use Magileads and Lemlist together?
Yes, you can combine the two tools. Use Magileads to generate leads in real time and Lemlist to send your campaigns.
3. Which tool offers the best value for money?
Magileads offers a lower cost per contact, ideal for businesses seeking a comprehensive solution. Lemlist justifies its price with its advanced customization features. Analyze your needs to determine which offers the best return on investment.
4. Is Magileads suitable for large sales teams?
Yes, Magileads integrates easily with CRMs and centralizes your prospecting efforts. It's ideal for large teams looking to manage a high volume of leads while optimizing their workflow.
5. Is Lemlist easy for beginners to use?
Lemlist offers an intuitive interface , ideal for small teams or beginners. You can quickly create custom campaigns without requiring extensive technical expertise.
See also
Explore Magileads for Unified Sales Automation
Comprehensive Manual on Magileads Capabilities
Magileads: your tool for successful prospecting
Strategies to Optimize Your Prospecting with Magileads
Methods for Performing Verbatim Analysis on Magileads