Prospecting

Commercial prospecting is an essential approach
to find new customers and fuel the growth of a business

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Outreach
Prospecting
Content strategy
Leads
Cold Email
How to run an inbound marketing campaign?
  • Prospecting

How to run an inbound marketing campaign?

Inbound marketing strategies rely on converting your leads into customers through impactful web content and several other tools.
The fundamentals of marketing automation
  • Prospecting

The fundamentals of marketing automation

Audience segmentation, lead management, and performance analysis are key principles of modern marketing automation.
A/B testing to optimize the marketing strategy
  • Prospecting

A/B testing to optimize the marketing strategy

A/B testing: a technique that involves comparing two versions of an element to determine which performs best with a target audience.
Convert More Sales with These 10 Expert Tips
  • Prospecting

Convert More Sales with These 10 Expert Tips

Ten tips designed to enhance sales conversion rates. By implementing these insights, businesses can effectively boost their sales performance.
The Social Media Manager: a major element of digital marketing
  • Leads , prospecting , content strategy

The Social Media Manager: a major element of digital marketing

The Social Media Manager (SMM) is a vital need for the smooth running of a successful and prosperous business.
8 Tips for Using LinkedIn in Sales Prospecting
  • Prospecting

8 Tips for Using LinkedIn in Sales Prospecting

This article is for professionals who want to get business meetings with company executives on LinkedIn.
What is the influence of the CNIL in commercial prospecting?
  • Prospecting

What is the influence of the CNIL in commercial prospecting?

Commercial prospecting is governed by regulations designed to protect individual freedom. These regulations are overseen by the CNIL (French Data Protection Authority).
Transform your marketing practices with Demand Generation
  • Leads , prospecting , content strategy

Transform your marketing practices with Demand Generation

Successfully implementing a demand generation strategy allows you to build revenue while strengthening your marketing credibility.
A businesswoman working on a BtoB prospecting plan
  • Prospecting

How to create a BtoB prospecting plan? The complete guide

To succeed in your B2B campaign, you need a solid prospecting plan. Here are the steps to follow.
Be visible to prospects, what and how to do?
  • Prospecting

Be visible to prospects, what and how to do?

The success of your business depends largely on your visibility. What methods should you use to become visible to potential customers?
Succeeding with your customer acquisition strategy using the Magileads tool: the complete guide
  • Prospecting

Succeed in your customer acquisition strategy with the Magileads tool – The complete guide

Magileads, through its omnichannel SAAS platform, allows you to fully automate your sales prospecting process.
10 mistakes to absolutely avoid in B2B commercial prospecting
  • Leads , prospecting

10 mistakes to absolutely avoid in B2B commercial prospecting

In the competitive world of B2B sales prospecting, every interaction counts. Discover the ten most common mistakes to avoid.
Use webinars to qualify leads
  • Prospecting

Use webinars to qualify leads

Explore how to organize and host webinars to capture the attention of your target audience and generate leads effectively.
build sales loyalty
  • Prospecting

How to retain salespeople? 5 practical tips

Here are five tips to get the most out of your sales team and ensure they stay with you in the long term.
How to define a strategy for a VSE and SME?
  • Cold email , leads , prospecting

How to define a strategy for a VSE and SME?

Key steps to define a strategy tailored to your business, taking into account your resources, objectives and market.
How to optimize a B2B marketing conversion funnel
  • Prospecting

How to optimize a marketing conversion funnel in BtoB?

Looking to boost your B2B business? It's time to optimize your marketing conversion funnel. Find out how!
AIDA model
  • Prospecting

AIDA model: how to use it in digital marketing?

There are powerful marketing techniques. The AIDA model is undoubtedly one of the most effective of them.
Finally, marketing and commerce are now within easy reach thanks to Magileads
  • Prospecting

Finally, marketing and commerce in close proximity thanks to Magileads!

Thanks to Magileads, it becomes easier to coordinate marketing operations with sales in your company.
Digital agency and brand content
  • Prospecting

Digital agency and brand content

Digital agencies play a crucial role in creating brand content that captivates and engages audience loyalty.
master your next influencer marketing campaign
  • Prospecting

15 Influencer Marketing Strategy Examples to Find Inspiration

Here are 15 examples of successful influencer marketing strategies that have been implemented by companies of different sectors and sizes.
How to make your prospecting profitable if you have a small database
  • Prospecting

How can you make your prospecting profitable if you have a small database?

Do you want to establish an effective prospecting plan for your business? Here are the steps to take to achieve this.
What is the best font for emails?
  • Prospecting

What is the best font for emails?

Choose the best font for your emails: readability, compatibility, and aesthetics. Discover the advantages of Arial, Helvetica, and Times New Roman. Which is the best font for emails?
mobile marketing
  • Cross Canal - Omnical , leads , prospecting , social networks , content strategy

Top 10 of the best Mobile Marketing strategies

Mobile marketing brings together communication methods aimed at users of mobile media such as smartphones.
The podcast: an essential part of digital marketing
  • Prospecting

The podcast: an essential part of digital marketing

Podcasts not only allow you to communicate knowledge, but also to promote a brand's offerings.
linkedin identify the best prospects with spotlight filters
  • Prospecting

LinkedIn: Identify the best prospects with Spotlight filters

To save time and be efficient when prospecting on LinkedIn, you can use Spotlight filters.
Nicolas, co-founder of Magileads

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our free 2025 playbook on
multi-channel prospecting

  • Proven methods (from targeting to nurturing).
  • Mistakes That Sabotage Your Campaigns (And How to Avoid Them)
  • Checklists to structure your sequences from A to Z.
  • A backlog of experiments that are easy to launch today.