Leads

A lead is a potential customer (prospect) whose interest
in the offer is more or less confirmed.

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Outreach
Prospecting
Content strategy
Leads
Cold email
Email marketing: an effective customer acquisition tool
  • Leads

Email marketing: an effective customer acquisition tool

Email marketing optimizes customer acquisition through personalization, precise targeting, and an excellent return on investment.
Succeed with your customer acquisition campaign in 13 steps
  • Leads

Succeed with your customer acquisition campaign in 13 steps

Discover 13 key steps to succeed in your customer acquisition campaign: objectives, qualification, channels, messages and loyalty to boost your results.
Maximize your sales with telemarketing software
  • Leads

Maximize your sales with telemarketing software

Boost your sales with telemarketing software: automate your campaigns, track your leads and improve your conversion rates effectively.
Lead generation software comparison
  • Leads

Lead generation software comparison

Software comparison: criteria, prices and integrations to choose the best lead generation tool for your business.
Why and how to calculate customer acquisition cost?
  • Leads

Why and how to calculate customer acquisition cost?

Understanding and calculating customer acquisition cost allows you to optimize your marketing investments and ensure the profitability of your business.
How to detect and effectively use business signals in 2026
  • Leads

How to detect and effectively use business signals in 2026

Master business signals in 2025: detect, analyze and exploit every opportunity to boost your B2B prospecting and increase your conversions.
Comparison of lead generation agencies in France
  • Leads

Comparison of lead generation agencies in France

Compare lead generation agencies: services, pricing, specialization, and ROI. Find the ideal agency to boost your qualified leads.
cost per B2B lead
  • Leads

What is the cost per lead (CPL) in B2B?

Cost per lead (CPL) in B2B measures the effectiveness of B2B lead generation campaigns. Optimize your budgets and generate qualified leads at a lower cost.
How to create a 0% obsolete BtoB database?
  • CRM / PRM , Leads , Marketing , Prospecting

How to create a 0% obsolete BtoB database?

Discover how to create a 0% outdated B2B database through reliable strategies, modern tools, and regular updates.
Top 10 essential platforms for lead generation in 2025
  • Leads

Top 10 platforms for lead generation in 2025

Discover the 10 best lead generation platforms in 2025 to optimize your marketing campaigns and turn your prospects into customers.
10 methods to find clients
  • Leads

10 methods to find clients

Discover 10 effective methods to find clients, from SEO to social media, including partnerships and advertising campaigns.
Generating qualified leads: the 15 best content marketing tools in digital marketing
  • Leads , Prospecting

Generating qualified leads: 15 essential marketing tools

Discover 15 content marketing tools to generate qualified leads, optimize your campaigns and convert your prospects into loyal customers.
What is a sales lead and why is it essential?
  • Leads

What is a sales lead and why is it essential?

A sales lead is a contact who has expressed interest in your products or services. Sales leads are essential for boosting your conversions.
How to use Magileads' "Nurturings" feature to automate your marketing campaigns?
  • Leads

How to use Magileads' "Nurturings" feature to automate your marketing campaigns?

Discover how to use Magileads' "Nurturings" feature to automate and personalize your marketing campaigns.
Discover the "Lead Tracking" feature in Magileads: A powerful tool to optimize your
  • Leads

Discover the “Lead Tracking” feature in Magileads: A powerful tool to optimize your prospecting

Magileads' "Lead Tracking" feature is a powerful tool for optimizing your prospecting and segmenting your prospects.
How to create a contact list with Magileads through the steps to import profiles found on LinkedIn and optimize them.
  • Leads

How to create a contact list from LinkedIn searches in Magileads?

How to create a contact list with Magileads through the steps to import profiles found on LinkedIn and optimize them.
How to maximize your marketing results with Magileads
  • Leads

How to maximize your marketing results with Magileads?

Discover how to take full advantage of Magileads to boost your B2B marketing results: lead generation, automation.
How to create a contact list from Google Maps in Magileads
  • Leads

How to create a contact list from Google Maps in Magileads

Create an efficient contact list with Google Maps and Magileads. Optimize your prospecting with advanced extraction tools.
Magileads V3.0: Create a contact list in just a few clicks
  • Leads

Magileads V3.0: Create a contact list in just a few clicks

Easily create a contact list with Magileads V3.0. Enjoy an intuitive and powerful interface to optimize your prospecting.
Why create my B2B prospect list from LinkedIn job offers in Magileads?
  • Leads

Why create my B2B prospect list from LinkedIn job offers in Magileads?

Discover how to create an effective B2B prospect list based on job postings published on LinkedIn via Magileads.
How to help startups accelerate their growth through effective prospecting
  • Leads

How to help startups accelerate their growth through effective prospecting

Discover key prospecting strategies to help startups accelerate and optimize their sales efforts and achieve their goals.
How to create a prospecting list from Magileads' integrated database?
  • Leads

How to create a prospecting list from Magileads' integrated database?

Discover the advantages and steps to follow to create an effective B2B prospecting list from Magileads' integrated database.
How do I perform a verbatim analysis in Magileads?
  • Leads

How can you optimize your company's website to generate more leads?
7 sources of frustration revealed by B2B salespeople
  • Leads

7 sources of frustration revealed by B2B salespeople

To keep your business afloat, you need to motivate your B2B sales team by avoiding or solving these 7 major sources of frustration.
Buying qualified leads: how to find the best prospects
  • Leads

Buying qualified leads: how to find the best prospects

Purchasing qualified leads plays a vital role in the success of your sales efforts.
Nicolas, co-founder of Magileads

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