Leads

A lead, that is to say a potential client (prospect) whose interest
in the offer is more or less proven

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Outreach
Prospecting
Content strategy
Leads
Cold Email
Email marketing: an effective customer acquisition tool
  • Leads

Email marketing: an effective customer acquisition tool

Email marketing optimizes customer acquisition through personalization, precise targeting, and an excellent return on investment.
Succeed with your customer acquisition campaign in 13 steps
  • Leads

Succeed with your customer acquisition campaign in 13 steps

Discover 13 key steps to succeed in your customer acquisition campaign: objectives, qualification, channels, messages and loyalty to boost your results.
Maximize your sales with teleprospection software
  • Leads

Maximize your sales with teleprospection software

Boost your sales with telemarketing software: automate your campaigns, track your leads and improve your conversion rates effectively.
Lead generation software comparison
  • Leads

Lead generation software comparison

Software comparison: criteria, prices and integrations to choose the best lead generation tool for your business.
Why and how to calculate customer acquisition cost?
  • Leads

Why and how to calculate customer acquisition cost?

Understanding and calculating customer acquisition cost allows you to optimize your marketing investments and ensure the profitability of your business.
How to detect and effectively use business signals in 2026
  • Leads

How to detect and effectively use business signals in 2026

Master business signals in 2025: detect, analyze and use each opportunity to boost your B2B prospecting and increase your conversions.
Comparison of lead generation agencies in France
  • Leads

Comparison of lead generation agencies in France

Compare lead generation agencies: services, prices, specialization and king. Find the ideal agency to boost your qualified prospects.
cost by lead B2B
  • Leads

What is the cost by lead (CPL) in B2B?

The cost by Lead (CPL) in B2B measures the effectiveness of the B2B relevant campaigns. Optimize your budgets and generate qualified prospects at a lower cost.
How to create a 0% obsolete BtoB database?
  • CRM / PRM , leads , marketing , prospecting

How to create a 0% obsolete BtoB database?

Find out how to create an obsolete B2B 0% B2B database thanks to reliable strategies, modern tools and regular updates.
Top 10 essential platforms for the generation of leads in 2025
  • Leads

Top 10 platforms for the generation of leads in 2025

Discover the 10 best lead generation platforms in 2025 to optimize your marketing campaigns and transform your prospects into customers.
The 10 methods to find customers
  • Leads

The 10 methods to find customers

Discover 10 effective methods to find customers, from SEO to social networks, including partnerships and advertising campaigns.
Generate qualified leads: the 15 best content marketing tools in digital marketing
  • Leads , prospecting

Generate qualified leads: 15 essential marketing tools

Discover 15 content marketing tools to generate qualified leads, optimize your campaigns and convert your prospects into loyal customers.
What is a commercial lead and why is it essential?
  • Leads

What is a commercial lead and why is it essential?

A commercial lead is a contact that has expressed interest in your products or services. Sales leads are essential to boost your conversions.
How to use the Magileads “Nurturings” feature to automate your marketing campaigns?
  • Leads

How to use Magileads’ “Nurturings” feature to automate your marketing campaigns?

Learn how to use Magileads' Nurturings feature to automate and personalize your marketing campaigns.
Discover the “Lead Tracking” functionality in Magileads: A powerful tool to optimize your
  • Leads

Discover the “Lead Tracking” feature in Magileads: A powerful tool to optimize your prospecting

Magileads' "Lead Tracking" functionality is a powerful tool for optimizing your prospecting and segmenting your prospects.
How to create a list of contacts with Magileads through the steps to import the profiles found on LinkedIn and optimize them.
  • Leads

How to create a list of contacts from LinkedIn searches in Magileads?

How to create a list of contacts with Magileads through the steps to import the profiles found on LinkedIn and optimize them.
How to maximize your marketing results with Magileads
  • Leads

How to maximize your marketing results with Magileads?

Find out how to take full advantage of Magileads to boost your B2B marketing results: lead generation, automation.
How to create a contact list from Google Maps in Magileads
  • Leads

How to create a contact list from Google Maps in Magileads

Efficiently create a contact list with Google Maps and Magileads. Optimize your prospecting with advanced extraction tools.
Magileads V3.0: create a contact list in a few clicks
  • Leads

Magileads V3.0: create a contact list in a few clicks

Easily create a contact list with Magileads V3.0. Take advantage of an intuitive and powerful interface to optimize your prospecting.
Why create my B2B prospecting list from LinkedIn job offers in Magileads?
  • Leads

Why create my B2B prospecting list from LinkedIn job offers in Magileads?

Learn how to create an effective B2B prospecting list using job postings posted on LinkedIn via Magileads.
How to help startups accelerate their growth through effective prospecting
  • Leads

How to help startups accelerate their growth through effective prospecting

Discover key prospecting strategies to help start-ups accelerate and optimize their sales efforts and achieve their goals.
Leadgeneration 1
  • Leads

How Magileads and Zapier are revolutionizing lead generation?

Discover how Magileads and Zapier optimize B2B lead generation with automation to increase conversion rates.
How to create a prospecting list from the integrated Magileads database?
  • Leads

How to create a prospecting list from the integrated Magileads database?

Discover the advantages and steps to follow to create an effective B2B prospecting list from Magileads' integrated database.
How to do a verbatim analysis in Magileads?
  • Leads

How to optimize your business website to generate more leads?
7 sources of frustration revealed by b2b salespeople
  • Leads

7 sources of frustration revealed by B2B salespeople

To keep your business afloat, you must motivate your B2B salespeople by avoiding or solving these 7 major sources of frustration.
Nicolas, co-founder of Magileads

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our free 2025 playbook on
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