New technologies and the democratization of the Internet and especially social networks have made it possible to innovate in a consistent way the marketing field. We are currently talking about digital marketing.
Today, the web is the most effective platform in acquiring new customers. And this Magileads has understood this, and offers you to be part of those who succeed in this new commercial reality!
Magileads is the first omnichannel prospecting platform for customer loyalty and acquisition, and PRM or » Prospect relationship management » is an integral part of the company’s customer acquisition cards.
A customer acquisition platform?
Customer acquisition is a goal that drives Magileads. The latter can be defined as the approach of developing a company’s customer portfolio. From your company! The ultimate goal is to identify business leads in order to turn them into customers.
How to gain new market share ? How totarget targets effectively? Which strategy is best suited to turn prospects into customers? How to manage your relationship with your prospects ? It is in response to these fundamental questions that Magileads comes into play by supporting you in the conquest of your customers!
One of Magileads’ greatest strengths lies in the omnichannel nature of its prospecting and the quality of its services. Omnichannel is often seen as the evolution of multichannel, but the difference lies in the better optimization of the channels available in the case of omnichannel.
While the decompartmentalization of channels is crucial for Magileads’ prospecting processes, Managing its relationships with all these prospects from different channels is a real challenge for the company, hence the importance and the need to give value and importance to the PRM or « prospect relationship management ».
What is Prospect relationship management (PRM)?
Prospect relationship management or PRM is a subset of customer relationship management. CRMs have a global view of all your contacts – prospects, loyal customers and others. But PRM focuses specifically on your prospects as individuals ; It focuses on your contacts and how to maintain them. Working with the PRM in mind means focusing your efforts on your contacts who have shown signs of engagement, and qualifying them as a customer. SMR allows companies to be more selective in their marketing efforts by targeting contacts who show signs of engagement.
Magileads goes in this direction by offering you both a PRM, but also a simple, visual, and effective CRM. Our PRM enables aAutomation of your reminder actions by nurturing loops, it tells you the number of reminders already made by emails, the time the prospect spent on your website, but also the number of reminders by phone made for Turn prospects into customers.
All the information about your prospects is obviously provided to you, such as the name of the contact, the company, the email, the landline or mobile phone, the function of the contact, the location, the sector of activity or the direct link of the Linkedin profile.
Meta-titles: The importance of a SMR for Magileads.
Magileads is an omnichannel prospecting platform for customer loyalty and acquisition, and PRM or « Prospect relationship management » is an integral part of the company’s customer acquisition cards.