
Creating an effective B2B prospecting list relies on reliable and relevant data.
LinkedIn, as a global professional network, offers tremendous potential for businesses looking to reach qualified prospects.
By combining LinkedIn with Magileads, a B2B lead generation platform, it is possible to leverage job postings as a strategic source for building high-quality prospecting lists.
Here's why this approach is relevant and how it can boost your business strategy.
1 – Hiring needs revealing business opportunities
Jobs posted on LinkedIn reflect a company's immediate needs, and often, those needs are related to an expansion, a specific project, or a new strategic direction.
By integrating this data into Magileads , you can identify business opportunities when companies are in a growth or investment phase. This allows you to adapt your prospecting according to their current needs, thus increasing the relevance of your offers.
2 – Targeting sectors and companies in full development
Companies that recruit are frequently those who experience rapid growth or invest in new technologies or infrastructure. Job offers can therefore indicate expanding sectors or businesses, perfect for targeting prospects with high potential.
Using Magileads to extract and enrich this data, you can segment your prospecting list according to specific criteria: company size, sector of activity, location, etc. This allows you to focus your efforts on companies that are ready to invest in your services or products.
↗️ Discover in video how to extract the contacts of job offers on LinkedIn in Magileads:
3 – Access to key contacts in decision-making processes
Job postings on LinkedIn also help identify key decision-makers, often the people responsible for recruiting for strategic positions. This information, when used via Magileads, allows you to target the right people.
For example, if a company is looking for a marketing director, it is very likely that this person will play a role in purchasing decisions related to marketing services or CRM software . You can therefore customize your prospecting messages according to the specific needs of these decision -makers.
READ ALSO: Prospecting scenario models with Magileads: Email and LinkedIn strategies
4 – Personalization of messages and relevance of offers
Thanks to the information collected on job offers, it becomes possible to personalize your prospecting messages. Companies are more likely to respond favorably to an approach that takes into account their current needs, whether it's new hires, reorganizations or project launches.
Magileads allows you to automate this personalization, adapting your campaigns on a large scale while maintaining a targeted and relevant approach.
5 – Improved productivity and commercial efficiency
By combining LinkedIn and Magileads, you streamline the creation of your prospecting list. Job postings are a constantly updated and reliable source of data, saving you the hassle of spending time manually searching for prospects.
In addition, Magileads automates the collection, enrichment and segmentation of leads, which allows you to concentrate your efforts on the commitment and conversion of prospects , rather than on initial research.
6 – Compliance with EEAT guidelines for ethical prospecting
Compliance with Google's EEAT (Expertise, Authoritativeness, and Trustworthiness) guidelines is essential to ensure the quality and relevance of your marketing actions. By using data from a trusted source like LinkedIn, you ensure you have accurate and current company information.
Additionally, using Magileads to automate and segment this data ensures an ethical approach, targeting only relevant businesses without resorting to intrusive or unsolicited prospecting practices.
Why create my B2B prospecting list from Linkedin job offers in Magileads?
1. Expert references and credible data
Sectoral studies and analyzes
- LinkedIn B2B Institute (2024) : “Actively recruiting companies are 3x more likely to invest in new B2B partnerships” (Source)
- Gartner (2023) : “72% of decision-makers consult job offers to assess a prospect’s growth” (Link)
- Harvard Business Review : “Hiring Intent Is the No. 1 Signal of Business Expansion” (Article)
B2B prospecting experts
- Jill Rowley (Growth Marketing Specialist):
“A company that's hiring is a company with an operational budget to allocate. This is your best signal of opportunity.” (Tweet) - Mark Roberge (Ex-CRO HubSpot):
“Magileads transforms LinkedIn data into qualified leads, particularly via job offers that reveal strategic priorities.” (Podcast) - Sam McKenna (CEO #samsales):
“I generated $1.2M in pipeline by targeting tech recruits on LinkedIn via tools like Magileads.” ( Client case )
2. Concrete user experiences
Customer testimonials
- “In 3 months, I identified 120 companies actively recruiting with Magileads. My response rate jumped by 40% because I was talking about their new needs.” — Paul D., SaaS Account Executive (G2 Review)
- *”Segmentation by desired professions allowed us to adapt our sales pitches. Result: +25% conversions.”* — Sophie M., ABM Marketing Manager (LinkedIn post)
Usage case
Company : Salesloft
Strategy :
- Extraction of job offers for “VP Sales” positions on LinkedIn via Magileads.
- Outbound campaign targeting these companies with a message about “hiring = need for sales tools”.
Result : - 32 qualified meetings in 1 month. ( Case Study )
3. Box: 4 key segmentations to maximize the impact
| Segmentation type | Concrete application | Magileads example |
|---|---|---|
| Sectoral | Target strong growth tech companies | Filter by industry “Software” + recent offers |
| Functional | Identify needs by department (eg IT recruitment = Cloud need) | Extraction of job titles |
| Geographical | Local prospecting VS International | Filter by place of offer |
| Behavioral | Business detection in Fort Turnover (need for HR solutions) | Number of offers published/month |
Recommended diagram :
[Magileads process] 1. Collection of offers → 2. Filter (IA) → 3. CRM enrichment → 4. Alignment of sales teams
4. Why does it work?
- Fresh data : job offers are updated in real time.
- Intent signal : A recruitment = an available budget (Forrester study).
- Precision : Magileads extracts the skills sought to personalize the speech.
Bonus :
- Additional tools : Lusha to find associated emails.
- Message template : “I see you’re hiring for a [position] – Here’s how our [X] solution helps these teams every day.”
Magileads is prospecting automation software that lets you easily manage all the complex aspects of your marketing processes.
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