Magileads is one of the first French start-ups to offer a SAAS platform aimed at facilitating the search for new customers. The system was in fact designed to carry out all marketing operations : creation, publication, distribution and automation of your campaigns.
This automated tool once again proves the ability of technology to help businesses with their online marketing strategy . Highly recommended for growing companies, this platform helps build relationships with customers. In addition, with our 20 million named contacts , your sales and marketing teams will have access to a constant flow of qualified prospects .
This tool also aims to be among the best solutions, which currently exist in digital marketing . Simple and innovative, the system will allow you to automate and bring together all your different prospecting actions : email, LinkedIn, SMS, VMS, Ads retargeting.
A contact and customer management tool
Practical and effective, this tool designed by Magileads presents itself as a real solution for business management of companies. In addition to building a prospect database , the software allows you to contact data In addition, the tool records all detailed information on the prospect (identity, occupied position, company, email address, telephone number, etc.).
Furthermore, the platform also takes into account customer behavioral data , such as interaction history, maturity level assessment, lead scoring, etc. In addition to this, the software helps you collect all the useful information in order to classify according to your criteria (position, geographical area, maturity level, etc.). In short, the tool simplifies the prospecting actions carried out by your marketing teams.
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The software allows you to manage your marketing campaigns
Today, business leaders are aware that having salespeople is no longer enough to manage prospects . With this in mind, Magileads has created a marketing automation SAAS product allowing you to create a continuous flow of leads.
Note that the system is able to cover all channels by following the conversion funnel . To this end, the platform can ensure all your commercial actions , from first contact to closing.
READ ALSO: Optimize your prospect management with efficient software
Email marketing automation
Email marketing automation is an automated email sequence that encourages prospects to further engage in the purchasing process . The goal of this strategy is to increase the purchase intent of immature leads. This system will give salespeople more time to nurture customers and close deals with more valuable prospects.
Lead scoring
Lead scoring is a technique that involves rating a prospect based on their maturity level. It is important to know that this tool is now considered an important part of inbound marketing and lead nurturing . Based on each lead's score, salespeople can effectively identify "hot prospects" with whom they need to deal. In short, lead scoring allows you to assess a prospect's maturity . Once they obtain a pre-defined score, they enter a maturity phase.
Campaign performance analysis
One of the advantages provided by software is the functionalities and reporting tools that it makes available to companies. Based on specific objectives, sales managers will be able to implement an effective sales strategy.
To achieve this, they should define KPIs , indicators that allow them to measure the performance of their marketing actions . Indeed, the prospecting tool is capable of providing reports and dashboards. These data make it possible to monitor the progress of current prospecting operations
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Magileads is prospecting automation software that allows you to easily manage all the complex aspects of your marketing processes.
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